Some “get it”, some don’t – yet
Today was a fairly typical day in the “Social Media Business World” – some executives who “get it” and some who don’t.
Most of my interactions seem to sort out whether someone is going to be an “early adopter” and take a “wait and see” attitude about this Revolution called Social Media. Talking to different people [...]
Social Media is MORE social…
Finally there is a report out and some real data supporting what we have been espousing for some time now about the socialability (is that a word?) of people using social media. Most people we talk to feel that if someone is using the tools of social media (blogs, twitter, facebook, etc.) they are spending [...]
El Gaucho Bellevue – leading the pack…
There is about to be a leading edge event tomorrow from 11:30am – 1:00pm – a “Taste and Tweet” event for El Gaucho Bellevue. This is the first of its kind we have seen where a very high end, well established restaurant is merging with the power of social media, Twitter to be exact.
They just [...]
Marketing – friend or foe…
In the world of Social Media, who can you turn to that knows what is going on and “gets it?” Marketing may NOT be your best solution – or is it?
Meet Kerri Lewis, Marketing Director for El Gaucho Restaurants (part of the Mackay Restaurant group). When we first met Kerri, she was like most of [...]
Deer in headlights? Some deer move…
When clay and I first started doing seminars on “What CEOs need to know about Social Media, it was to address a real issue we were seeing in small and middle-market businesses. The CEOs and owners were clueless to what Social Media was all about and completely unaware of this Tsunami in communications heading toward [...]
