Is that really you behind the curtain?

Whether you are an experienced blogger or just starting out, one thing is critically important to your success at building followers – individualism and authenticity. I know, these words are popping up everywhere it seems these days. But what do they really mean? To me it is all about building a “Persona” with your audience [...]

In a “Transparent” world, “Recognition” is key

Regardless of whether you like it or not, we are definitely living in a “transparent” world today.  There practically isn’t anything someone can’t find out about you – and with only a few clicks of the mouse.  Amazing, absolutely amazing.  The world wide web has turned into the world wide “diary” and “history book” of [...]